» Abstract The paper study the role of broadcast media in crusade against terrorism especially in Nigeria with the insurgence of Boko Haram has since been a threat to national security. The study became essential because of the atmosphere in which the Nigerian media found itself as a watchdog caught i…Continue Reading »
» Abstract The aim of this research paper is to examine students’ awareness, accessibility and patronage of online news. Reading from online newspaper is on the increase as technology is more advanced to the extent that students can access news online using their personal computer, Smartphone, GPRS …Continue Reading »
» ABSTRACT The research examines the attitude of University of Lagos students towards online shopping with case study of Jumia, Konga and Olx respectively. Survey research method was used coupled with 200 respondents that were drawn among the students of Unilag, Akoka Lagos of which 193 copies were re…Continue Reading »
» Abstract The research examines the influence of Nollywood on the dressing pattern of students in Nigeria tertiary institutions using Lagos State University students, Ojo, Lagos State to know the extent at which Nollywood movie stars have influenced the dressing pattern of youth in our society. Su…Continue Reading »
» Abstract Cooking is one of the human activities because man must eat and as a result of this, Maggi Star Kitchen programme is designed by a seasoning producer with the view to make its products an household ingredient while preparing foods, it also offers platform to teach women on various food …Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the study Experts in the nation‘s media and marketing communication industries at a forum organized by the Advertising Agencies‘ Association of Nigeria, (AAAN), in 2010 in Lagos, raised alarm on the future of newspaper in Nigeria. Majority of th…Continue Reading »
» ABSTRACT Advertising campaign through moving objects has long been in existence and become more very popular in this era of digital printing with digital stickers and digital devices such as car and bus mounted outdoor LED. Do people actually pay attention to such advertisement and if they do, does …Continue Reading »
» ABSTRACT Radio is one of the means to get information across the length and breadth of the society because of its flexibility in presenting health matters, no wonder this research examines the influence of family planning radio programme on young couples in Osogbo metropolis to know if program…Continue Reading »
» Abstract This research work focused on evaluation of the role of radio in preserving and maintaining Gbagir culture focus on Nasarawa Broadcasting Service. It is shown that the role of mass media especially in promoting and propagating cultural values in our society cannot be over emphasized. The…Continue Reading »
» Abstract Corruption has deep root in Nigeria society from the family to the government quarters with effect been the unemployment, poor infrastructure, power epileptics, kidnapping, armed robbery, terrorism, oppression and numerous other. The study appraised the impact of mass media as an instrumen…Continue Reading »
» Abstract The research examined the role of mass media in creating awareness on hiv/aids among youth. Findings have shown that mass media have the power to influence the feelings and attitude of people while it also help in solving social problems and challenges through educative, enlightenment and …Continue Reading »
» Abstract The Mass Media play crucial roles in achieving developmental objectives at local, national and international level. The mass media has been recognized as an important resource for mobilizing an entire nation towards national development. Being an integral part of the social system, the m…Continue Reading »
» Abstract The research examined adult attitude towards mass media messages in Nasarawa state. The objective of the study is know some of the factors that influence adults attitude towards Mass media messages with the view to make corrections. Mass especially radio has brought a lot of development to…Continue Reading »
» Abstract Commercialization of news began in Nigerian media houses as a result of the Structural Adjustment Programme (SAP) introduced in 1986 and the eventual withdrawal of subsidies from government owned media houses. With the increasing rise in production cost and dwindling circulation, the media …Continue Reading »
» Abstract The research examines the effects of news commercialization on the contents of private media” with a case study of AIT and Channels Television, Lagos. Commercialization of news began in Nigerian media houses as a result of the Structural Adjustment Programme (SAP) introduced in 1986 and…Continue Reading »
» Abstract Mass media particularly radio is able to update the rural women and the entire local farmers on how they can plant some crop in a new dimension to boost their harvest, inform them of the weather, uses of pesticide, informed them of flood situation, and environmental changes in their area. I…Continue Reading »
» Abstract This study examined the impact of deregulation of broadcasting media on the people of Boripe Local government area of Osun state. With the privatization and deregulation of broadcast industry in Nigeria by the then Head of State, General Ibrahim Babangida regime in 1992 in order to allow pr…Continue Reading »
» Abstract The study appraised the impact of television advertising on the popularity of MTN network among University of Uyo students. Without doubt television has remained a powerful medium and source of persuasive information to a wider audience. Television as an audio visual medium enables products…Continue Reading »
» ABSTRACT Broadcast media always eager to break the news as they happen because nothing is as stale as yesterday reports and now in the era of advanced technology where social media (facebook, twitter, instagram, youtube, blogs etc) are competing with broadcast media, there is need for more effective…Continue Reading »
» Abstract Television is one of the powerful agents of socialization where people cultivate some habits because it mirrors reality. One of the ways television stations achieve this is though reality television show. This kind of show has influenced people especially the adolescents on their day to d…Continue Reading »
» Abstract The cost of not proof reading or proper gatekeeping ranges from the death of the print outfit, life of journalists, editor, publisher, jail term or fine. The research therefore, examined the impact of proofreading and editing in print media with a study of Nigerian Tribune. The paper is anc…Continue Reading »
» Abstract The basic thrust of this research was to examine the attitude and perception of Undergraduates towards Film or in film advertisement using Crawford University students as case study. It was observed that for any organization either profit making or non profit making to succeed in this compe…Continue Reading »
» Abstract The primary aim of the research was to examine audience perception of Rivers State radio local news programme on Gokana local government. People as a communication being always anxious to get date news on local, state, national and international. In fact, news is the reason why many buy r…Continue Reading »
» Abstract Since the emergency of broadcast media in Nigeria, it has been a tool in the hand of government, whether the government at the central, regional or state level with the core objective to serve the power that be rather than checkmating the government and serve as the voice of the voiceless. …Continue Reading »
» Abstract The research examines audience perception on coverage of political news of Africa Independent Television (AIT) in Lagos metropolis Lagos state with the view to know the impact of television in reporting political activities. The research is anchored on Agenda Setting Theory, Democratic Part…Continue Reading »
