» CHAPTER ONE INTRODUCTION 1.1Background of the study Cocoa, Theobroma cacao L (Sterculiaceae), also known as food of the gods, is an important economic tropical tree whose center of origin is thought to be in several native areas of the tropical rainforest of equatorial America or Upper Amaz…Continue Reading »
» FEEL GOOD ADVERTISING AND ITS EFFECT ON CONSUMER REPEAT PURCHASE BEHAVIOUR A study of De united Industries Ltd makers of Indomie noodles Abstract This study the titled feel good advertising and its effect on consumer repeat purchase behaviour is important to the Business organizations, Academics and…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1Background of the study The environment is man’s immediate surrounding which he manipulates for his existence. Wrongful manipulation introduces hazards that make the environments unsafe and impede the productivity rate of the worker. Therefore, the workplace entai…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY In a country with mixed economy like Nigeria, the government and the individual are managing the economy together. This means that people, groups and the three levels of government are free to start businesses. The three lowest levels of gov…Continue Reading »
» . CHAPTER ONE INTRODUCTION 1.1 Background According to World Health Organization (WHO), substance abuse refers to the harmful or hazardous use of psychoactive substances, including alcohol and illicit drugs. Psychoactive substance use can lead to dependence syndrome which is a continuous, repeated a…Continue Reading »
» CHAPTER ONE INTRODUCTION Background of the Study Product Cannibalization refers to reduction in sales volume, sales revenue, or market share of existing product as a result of the introduction of a new product by same manufacturer or by competitors. Normally product cannibalization may consider nega…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1Background of the study In a perfectly competitive labor market, wage is determined by labor productivity, so wage dispersion reflects the marginal contribution to the revenue product of each worker. According to this theory, treating wage inequality as an independent …Continue Reading »
» . CHAPTER ONE INTRODUCTION 1.1 Background Of The Study To compete in today‟s global markets, organizations strive to deliver their products (physical) s (intangible) in both an efficient and effective manner. In service supply chain, human labour forms a significant component of the value delivery…Continue Reading »
» LIFESTYLE BRANDING AS A METHOD OF INCREASING PRODUCT APPEAL A STUDY OF LIFE BEER IN THE SOUTH EAST ABSTRACT Branding is an important issue in any organization. This is because without a proper branding of a firm’s products, it’s difficult for the firm to run its operation smoothly for profit. Th…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1. Background to the study In addition to wastelands and their visual and environmental burdens, seas and oceans of our planet are suffering from waste created by humans. Fish and other species are exposed to trash, such as plastic, on a daily basis and end up for examp…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1Background of the study The adage of Henry Ford does no longer apply anymore. Remember his famous statement: “you can have any color car you want as long as it’s black” which is related to the start of the industrialization era in the twentieth century when He…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1Background of the study Laudon and Laudon (2002) define as Information System is a set of interrelated components that collect/retrieve, process, store and distribute information to support decision making and control in an organization. Information system also refers …Continue Reading »
» ABSTRACT The study provides insight into the dynamics of the relationship between political instability and the banking sector in the context of emerging markets. The importance of assessing the political instability of companies investing in emerging markets has increased significantly with the …Continue Reading »
» ABSTRACT The 21st century can be described as the age of information technology. Technology runs almost all human endeavours. In recent times, Hate speeches have swerved from the use of traditional word of mouth to the use of social media. One of the major challenges of electioneering in the 21st ce…Continue Reading »
» CHAPTER ONE GENERAL INTRODUCTION Background to study A study by BMG et al. (2015) found that almost all SMEs used the Internet for commercial purposes, but the intensity of use varied with size. The most common use of the Internet was to be in contact with customers. Although the use of e commerc…Continue Reading »
» . CHAPTER ONE INTRODUCTION 1.1 Background to the Study According to the World Drug Report (2005), the use of illicit drugs has increased throughout the world in recent years. The report further states that a major world trend is the increasing availability of many kinds of drugs to an ever wid…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background to the Study The history of human race has also been the history of drug abuse (Maithya, 2009). In itself, the use of drugs does not constitute an evil; in fact some drugs have been a medical blessing. (Maithya, 2009) Since, time in memorial earliest ti…Continue Reading »
» ABSTRACT Urban flooding has attracted growing public concern due to rising intense precipitation and increasing consequences. Accurate risk assessment is critical to an efficient urban flood management, particularly in transportation sector. This paper describes the effects of flood on road users in…Continue Reading »
» CHAPTER ONE INTRODUCTION Background to the study Globally, disasters are said to have devastating effect on economic development, livelihoods, agriculture, and health, social and human life (Wood, 2005). They are sudden, accidental events that may cause deaths or injuries. Abam (2006) defined …Continue Reading »
» THE IMPACT OF DOMESTIC DEBT ON THE ECONOMIC DEVELOPMENT OF NIGERIA FROM 1981 2012 CHAPTER ONE INTRODUCTION 1.1Background of the study The failure of the market to allocate resources efficiently provided a reason for considering other supplementary mechanisms for allocating resources directly, (e.…Continue Reading »
» THE IMPACT OF ONLINE VALUE ADDED TAX ON E COMMERCE IN NIGERIA. CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Value Added Tax (VAT) has become a major source of income in many developing countries, such as Nigeria. In sub Saharan Africa, for example, VAT has been introduced in the Republic of …Continue Reading »
» THE IMPACTS OF ACCOUNTING INFORMATION ON NON PROFIT MAKINGS ORGANIZATION (A CASE STUDY OF GRACE OF GOD MISSION AWKUNANA W) Abstract This research project concerned a study of the impacts of accounting information on non profit makings organization: A Case Study of Grace of God Mission. A sa…Continue Reading »
» CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY Parents are expected to have a significant influence on the career choices of their children. Many parents realize this, but only act when children are about to make their professional decision, usually in upper secondary school, as most other chil…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1Background of the study Social network theory has taken the attention of a considerable number of theorists, researchers and several individuals who deal with the pragmatic aspects of the theory. The research on the interactions patterns between the elements is a ma…Continue Reading »
» . A STUDY OF BOLT ( TAXIFY CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Interrelationships of ICT innovations and changes in transport demand have been debated for more than three decades (Line et al. 2011; Salomon 1986; Senbil and Kitamura 2003; Thomopoulos, Givoni and Rietveld 2015; Wagn…Continue Reading »