» ABSTRACT This work examines the role the press plans in the shaping of Nigeria political structure using Enugu state as a case study. Enugu State is used owing to the fact that it was one of the concentric zones of intense political struggle of the defunct three regions in Nigeria. The sample f…Continue Reading »
» ABSTRACT Nigeria's image to foreign countries over the years does not hold water, hence the choice of the topic. This work is emphasizing on how the public relations can help in reconstructing Nigeria’s image abroad. Nigeria got her independence for over forty tow years and ever theory had…Continue Reading »
» ABSTRACT The purpose of this study is to X ray the uses of advertising in a corporate Organization in its areas of operation which mainly publics. But as a result of some constraints, this work has to be limited to the first Bank of Nigeria PLC only which is the case study. Chapter …Continue Reading »
» ABSTRACT The aim of this study is to ascertain the role of Mass media in the campaign against HIV/AIDS in Nigeria. Factors such as media campaigns, AIDS campaign messages, sexual behaviour and the extent in which the campaigns structures the masses were posed to establish…Continue Reading »
» ABSTRACT The focus of this work is on the impact of using celebrities in television advertisement. Thus to ascertain whether celebrities in adverts enhance sales is the prime motive/factor in the execution of this research. Chapter one looks at the introduction rationale of the study and the scop…Continue Reading »
» ABSTRACT Rural development is a very important aspect in the development of a nation nd for a nation to develop very well, it must reach the rural dwellers and the rural masses must be aware of the developments and for the government to reach the rural populace they have to use cert…Continue Reading »
» TABLE OF CONTENT Title page Approval page Dedication acknowledgement Table of content CHAPTER ONE Introduction 1.1 Background of the study 1.2 Statement of research problems 1.3 Objective of the study 1.4 Significant of the study 1.5 Research questions 1.6 Research hypotheses 1.7 Definition of…Continue Reading »
» ABSTRACT This study was an assessment of the impact of public relations on crisis management. Two instruments were used to collect data for this study. These were scheduled interview of the key administrators of the Nigerian National Petroleum Corporation. The public relations officer, the chie…Continue Reading »
» ABSTRACT Development is the process of moving the world or mobilizing communities as a whole to engage in the task of self improvement with the available resources. In same vain, Education is necessary not only to help in improving all aspects of a person but also all aspects of a nation’…Continue Reading »
» ABSTRACT The aim of this project is to analyse The Role of Radio in mobilising Women for politics in Nigeria period of Study from 19961 – 2004. The system of Communication through Radio plays a major role in mobilisation of woman for politics on Nigeria, Improving lot of Nigeria women…Continue Reading »
» ABSTRACT The study deals with the analysis of the role of the Nigerian press in the democratic struggle in Nigeria. The research method used was the survey method, with the questionnaires and interview as the method for data collection. The study kicks off from the definition of democracy as t…Continue Reading »
» ABSTRACT No matter how plural a society may be, the mass media should be the engineering force and vehicle for conveying political message to the people in the democratization process in which man is the pivot, it is with this background that the objectives of this study re channeled towards metropo…Continue Reading »
» ABSTRACT This study is aimed at pointing out the function of pubic relations officer in customer’s satisfaction in Nigeria Airways Enugu. Research method: The data for this study were collected through questionnaire. Thereafter the data collected were analyzed using chi " square method (…Continue Reading »
» ABSTRACT This study is aimed at given insight into the effects, if any, of television advertisement on the buying habits of consumers.It is a research survey based on a sample size of 300 of Enugu urban dwellers. Careful empirical studies have uncovered or shown that advertising actually influences …Continue Reading »
» ABSTRACT This study probes the impact which TV. has on the cultural values of the Nigerian youths. It specifically tackles the impact of western TV. programmes on Nigerian university students. The research posits that the current trends in cultural behaviour of youths in Nigeria as obse…Continue Reading »
» ABSTRACT Participation with technology for Social Purposes has become the mainstream communication method for many people in the past several years. In particular, youths in tertiary institutions have adopted these forms of communication as the paramount means to keep in touch with family and friend…Continue Reading »
» ABSTRACT This global modern technologies in the nineties had been such a glaring and widely exciting experience. This leaves no body even a Thomas in doubt of what situation and trend will look like even as we are now in the 21st century. Expectedly, there will be an era of complete a…Continue Reading »
» ABSTRACT The role of public relations in ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PERASTATTALS (A CASE STUDY) OF THE ENUGU STATE IDATER CORPORATION) is hinged on disclosing the necessity of applying public relations and the role public relations can play in rendering a satisfactory …Continue Reading »
» ABSTRACT Academic writings are replete with studies on news imbalance. So much have been said about news imbalance in the international scenes.However, by writing this project, the researcher intends to look beyond the imbalance to the root cause.It is hoped that the information contained in this pr…Continue Reading »
» ABSTRACT To ensure close and effective work, we chose survey research method. It effective work, we chose survey research method. It afforded us person to person touch as we administered the questionnaire, resulting in our attaining 100% return of the question, as intensive and strateg…Continue Reading »
» ABSTRACT Definition of public Relation is a deliberate, planned and sustained effort to establish and maintain mutual understanding between organization and it’s environment. Promotion is one of the four manager variable with which the marketing manager communicates information between th…Continue Reading »
» ABSTRACT The advent of modern communication gadget –implication for Nigerian Journalism. The tittle of this study took a vivid look at the coming of communication gadget, more powerful than the ancient ones to take care of adequate communication outreach to the whole world. It treat…Continue Reading »
» ABSTRACT From all indications, it has become obvious that the mass media has a great role to play in the management of human rights abuse in Nigeria, taking into cognizance their role in the society which includes surveillance …Continue Reading »
» ABSTRACT It seems easy to propound idealistically the principle that freedom of expression and that of the press are close to the central meaning of all liberties, it is not easy to establish universally acceptable criteria for freedom of the press. But press freedom has been still is and will conti…Continue Reading »
» ABSTRACT This research work is on western media contents and Nigeria youths: issues and challenges. in carrying out this study, the researcher used survey research method in which she used the questionnaire to collect her data. A sample of 400 was drawn from 900,000 population of youths in Enugu met…Continue Reading »
