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Mass Communication Project Topics & Research Materials | Final Year Research Project Topics With Free Chapter One

• 1. THE EFFECTS OF TELEVISION ADVERTISEMENTS ON THE BUYING HABIT OF CONSUMERS [PEAK ...

  » ABSTRACT This study is aimed at given insight into the effects, if any, of television advertisement on the buying habits of consumers.It is a research survey based on a sample size of 300 of Enugu urban dwellers. Careful empirical studies have uncovered or shown that advertising actually influences people’s choice and consumption of some goods and services as well as their buying habits, especia...Continue Reading »

  Item Type: Project Material |  65 pages |  3,481 engagements | 

• 2. THE IMPACT OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF THE NIGERI...

  » ABSTRACT     This study probes the impact which TV. has on the cultural values of the Nigerian youths.   It specifically tackles the impact of western TV. programmes on Nigerian university students.  The research posits that the current trends in cultural behaviour of youths in Nigeria as observed among ESUT students Enugu is significantly associated with their perception of Western culture ...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 3. THE INFLUENCE OF SOCIAL MEDIA ON YOUTHS IN NIGERIA

  » ABSTRACT Participation with technology for Social Purposes has become the mainstream communication method for many people in the past several years. In particular, youths in tertiary institutions have adopted these forms of communication as the paramount means to keep in touch with family and friends. The researcher examined the influence of Social Media on Nigerian youths (A case study of ESUT) t...Continue Reading »

  Item Type: Project Material |  65 pages |  7,666 engagements | 

• 4. THE ROLE OF MODERN TECHNOLOGY IN ACHIEVING COMMUNICATION EFFICIENCY IN NIGERIA

  » ABSTRACT     This global modern technologies in the nineties had been such a glaring and widely exciting experience.  This leaves no body even a Thomas in doubt of what situation and trend will look like even as we are now in the 21st century.    Expectedly, there will be an era of complete and total information revolutionary Age.  This period which is entire world finds themselves how is ...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 5. THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT...

  » ABSTRACT     The role of public relations in ENHANCING  CUSTOMERS SATISFACTION IN A GOVERNMENT PERASTATTALS (A CASE STUDY) OF THE ENUGU STATE IDATER CORPORATION) is hinged on disclosing the necessity of applying public relations and the role public relations can play in rendering a satisfactory services which will not only retain customer but attract more customers to a government firm.    ...Continue Reading »

  Item Type: Project Material |  65 pages |  3,276 engagements | 

• 6. REPORTERS RESPONSIBILITIES AND THE URBAN " RURAL NEWS IMBALANCES IN NIGERIAN NEW...

  » ABSTRACT Academic writings are replete with studies on news imbalance. So much have been said about news imbalance in the international scenes.However, by writing this project, the researcher intends to look beyond the imbalance to the root cause.It is hoped that the information contained in this project will go a longway to correct the persistent problem of urban – rural news imbalance in Niger...Continue Reading »

  Item Type: Project Material |  65 pages |  3,260 engagements | 

• 7. TELEVISION VIEWING HABITS OF NIGERIAN ELITES

  » ABSTRACT To ensure close and effective work, we chose survey research method.  It effective work, we chose survey research method.  It  afforded us person  to person touch as we administered the questionnaire,   resulting in our attaining  100% return of the question, as intensive and strategic measure we adopted enable us collect back all the 300 copies of the questionnaire, form the six d...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 8. THE EFFECT OF GOOD PUBLIC RELATION AND ORGANIZED PROMOTIONS ON THE ACHIEVEMENT O...

  » ABSTRACT      Definition of public Relation is a deliberate, planned and sustained effort to establish and maintain mutual understanding between organization and it’s environment. Promotion is one of the four manager variable with which the marketing manager communicates information between the sellers and buyers in order to change the attitude and behaviour of both parties. This study aims...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 9. THE ADVENT OF MODERN COMMUNICATION GADGETS: IMPLICATIONS FOR NIGERIAN JOURNALISM

  » ABSTRACT     The advent of modern communication gadget –implication for Nigerian Journalism.  The tittle of this study took a vivid look at the coming of communication gadget, more powerful than the ancient ones to take care of adequate communication outreach to the whole world.    It treats in succession the introduction of communication among the early men, the need for and the introduc...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 10. MASS MEDIA AND THE MANAGEMENT OF HUMAN RIGHTS ABUSES IN NIGERIA

  » ABSTRACT From  all  indications,  it  has  become  obvious  that  the  mass  media  has  a  great  role  to  play  in  the  management  of  human  rights  abuse  in  Nigeria,  taking  into  cognizance  their  role  in  the  society  which  includes  surveillance  of  the  society,  correlation  of  the  various  ideas  and  transmission  of  the  va...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 11. PRESS FREEDOM IN AFRICAN SOCIETY

  » ABSTRACT It seems easy to propound idealistically the principle that freedom of expression and that of the press are close to the central meaning of all liberties, it is not easy to establish universally acceptable criteria for freedom of the press. But press freedom has been still is and will continue to be of concern to all the nations of the world considering the responsibilities of the press i...Continue Reading »

  Item Type: Project Material |  65 pages |  3,064 engagements | 

• 12. WESTERN MEDIA CONTENTS AND NIGERIAN YOUTHS: ISSUES AND CHALLENGES

  » ABSTRACT This research work is on western media contents and Nigeria youths: issues and challenges. in carrying out this study, the researcher used survey research method in which she used the questionnaire to collect her data. A sample of 400 was drawn from 900,000 population of youths in Enugu metropolis (Enugu east, Enugu south and Enugu North). The researcher asked research questions and formu...Continue Reading »

  Item Type: Project Material |  65 pages |  4,365 engagements | 

• 13. AN ASSESSMENT OF MASS MEDIA’S ROLE IN SUPPORTING WOMEN EMPLOYMENT CAMPAIG...

  » ABSTRACT The campaign for women employment and emancipation in Nigeria has taken a new dimension sequent to the new development in the literacy level of our women and the level of development in mass media.The right of women have been severally abused and neglected. Women have been relegated to the background and kept about from the scheme of things simply because of unorthodox beliefs. today, som...Continue Reading »

  Item Type: Project Material |  65 pages |  3,042 engagements | 

• 14. ASSESSMENT OF THE ROLE OF THE MEDIA IN ANTI - CORRUPTION CAMPAIGN

  » ABSTRACT This research work is meant to assess the role the media play in the ant corruption campaigns. The objective in the process is to examine the activities of the Nigeria media, whether paint or broadcast, to find out how they enlighten the masses in the light of the widespread corruption in Nigeria. Whether the media are living up to expectation will be assessed through the opinion of the m...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 15. ATTITUDE OF FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREER

  » ABSTRACT This research though not carried out to prove or disprove any already existing theory in mass communication still has contributed to the shock of knowledge in the area of mass communication studies.It has been emphatically proved that female student journalist do not have negative attitude towards practicing journalism on graduation, though certain perceived difficulties like call for mot...Continue Reading »

  Item Type: Project Material |  65 pages |  3,377 engagements | 

• 16. ATTITUDE OF MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREER

  » ABSTRACT The researcher in this work focused on the Attitude of Mass Communication Students Towards Journalism As a career. It is believed that majority of Mass Communication students from different higher institutions in our country like Enugu State University of Science and Technology (ESUT) and Institute  of Management and Technology (IMT), Enugu no longer have the zeal to practice their journ...Continue Reading »

  Item Type: Project Material |  65 pages |  5,667 engagements | 

• 17. DOCUMENTING HUMAN RIGHTS VIOLATIONS IN THE AGE OF INTERNET IN AFRICA

  » ABSTRACT The aim of this research work was to carry out an evaluation on documenting  human rights violations in the age  of internet in Africa. This work was designed to establish  and digest as well  as discover  the extent  human rights violations has been properly  documented  in Africa  with the instrumentality of the internet In accomplishing the sett objectives, the researcher empl...Continue Reading »

  Item Type: Project Material |  65 pages |  3,495 engagements | 

• 18. MORAL PROBITY AND YOUTH DEVELOPMENT IN NIGERIA

  » ABSTRACT     In this study, the researcher set out to examine the role of the electronic media in the crusade for moral probity and youth development. Towards this end, 81 staff of NTA and Radio Nigeria were randomly selected to form the study sample. The members of this study sample were given of copies of structured questionnaires to complete. Their responses were analyzed using percentages a...Continue Reading »

  Item Type: Project Material |  65 pages |  3,298 engagements | 

• 19. PUBLIC RELATIONS AS A TOOL FOR CONFLICT RESOLUTION IN NITEL TERRITORIAL OFFICE

  » A public relations is the acts of employing effective communication to build sustain and defend organization’s reputation among both its internal and external publics.  Remarkably which any organizations public image receives a high rating bases on the foregoing attributes it translates into increased public confidence patronage  good will higher profit growth peaceful and stable environmentTh...Continue Reading »

  Item Type: Project Material |  65 pages |  3,068 engagements | 

• 20. SALES PROMOTION AS A PANACEA FOR IMPROVED SALES THE NIGERIA BOTLLING COMPANY EXP...

  » ABSTRACT     This study treats or focused on sales promotion as a panacea for improved sales. The Nigeria Bottling company experience. Using NBC plc 9th mile corners as a case in point.    The major problems investigated was to determine whether actually manufacturing companies derive benefits by engaging sales promotions and other business incentives.    The primary objectives of this st...Continue Reading »

  Item Type: Project Material |  65 pages |  3,167 engagements | 

• 21. THE ROLE OF THIRD WORLD NEWS AGENCIES IN GLOBAL DISSEMINATION OF INFORMATION

  » Abstract The man objective of this study is to investigate the roles of third world news Agencies in the Global Dissemination of Information. The News Agency of Nigeria (NAN) was used as a case study. A survey research method was used in the study and a sample of one hundred (100 persons were selected and administered with questionnaire). Five hypotheses were formulated and tested for the study. T...Continue Reading »

  Item Type: Project Material |  65 pages |  3,107 engagements | 

• 22. A COMPARATIVE STUDY ON "THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING"

  » ABSTRACT The language is a redesigned work by the then people in order to reduce the white language to their own understanding. Those days, when a black man manages to understand queece or pidgin – English, he is been placed above his fellow mates or people, he then serves as an interpreter, mediator, between the white men in his colony and his own people.It is now, generally believed or accept...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 23. DISTRIBUTION OF BREAD IN METROPOLIS PROBLEMS AND PROSPECTS

  » ABSTRACT     The modern managers need problem identification and adequate information in these complex conditions of business in order to stay in the market and also to make viable decisions.  These information are mostly gathered from effective and efficient research project and it is in these that the decisions are based.    In other words, this project research is aimed at giving such vi...Continue Reading »

  Item Type: Project Material |  65 pages |  3,249 engagements | 

• 24. EFFECT OF MASS MEDIA CAMPAIGN ON THE HIV AND AIDS MENACE IN NIGERIA

  » ABSTRACT Specifically the study focused on the effect of media campaign HIV/ AIDS menace in Nigeria a case study of Enugu metropolis.The sample for this was randomly selected using stratified sampling technique. This was done to ensure that all categories  of fouth in the sample were adequately represented.Out of the 160 respondent that filled the questionnaire and returned them 112 were male whi...Continue Reading »

  Item Type: Project Material |  65 pages |  3,345 engagements | 

• 25. IMPACT OF HOME MOVIE ON THE LIFE OF STUDENTS OF TERTIARY INSTITUTION IN NIGERIA

  » ABSTRACT In this write up impact of home video on the life of student of tertiary institution in Nigeria is presented.  There are five chapters, each deals with different perspective on hour a reasonable fact could be drawn as in what way home video has been  beneficiary to student of higher institution.    The first  chapter deals with the general introduction.  This gives us the  highlig...Continue Reading »

  Item Type: Project Material |  65 pages |  3,183 engagements |