» ABSTRACT The study looked at the Coverage of Development Needs of Rural Communities by Select Local Newspapers. The content analysis research method was used for this study with population of 120 newspapers. Data were gathered using coding sheet and newspapers published within July through December,…Continue Reading »
» INTRODUCTION 1.1 Background of the Study Mass media provide information for people at large so that there is acceptance of an idea to create interest. Mass media have come to occupy the position of eminence in the world today as it constitutes the nexus that controls the over all socio e…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the study A major global human problem of our time which along with the environmental threats that weighs heavily on our planet and on the future of human society is poverty, poverty generally is a popular research and development topic in recent…Continue Reading »
» CHAPTER ONE 1.0 Introduction Communication is regarded as effective tools in public relation. Most organizations in Nigeria today tend to perform poorly due to lack of information dissemination strategies. According Richter, (2000), communication is the process of meaningful interaction among human …Continue Reading »
» INTRODUCTION The study looked at the influence of advertising on consumers’ purchasing behaviour of toothpaste in Uyo Urban. The survey research method was used for this study with population of 436,606. Data were gathered using questionnaire from four hundred respondents. However, three hundred a…Continue Reading »
» Abstract The purpose of the study was to investigate newspaper coverage of drug abuse in Nigeria. The study sought to provide valuable information on the extent to which the print media has given prominence to drug abuse and suggest recommendations to curb the problem of drug abuse. The objectives o…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background to the Study In distant past, the people that lived as families and clans in villages and towns communicated among themselves with different communication media. From the Stone Age up to the present computer generation, commu…Continue Reading »
» ABSTRACT Gender inequality has eaten deep, destroying human and socio cultural harmony in Nigeria. Discussions on this issue have taken over almost every media in the system especially drama. This research is an analysis of the cultural, religious and societal practices that are discriminatory and o…Continue Reading »
» ABSTRACT This study sought to find out the influence of social environment on media ethics amongst journalist in Uyo metropolis. The objectives of the study were to: ascertain whether social environment influences news coverage; find out ways the social environment influence media ethics amongst jou…Continue Reading »
» INTRODUCTION This study analysed local newspapers’ coverage of child rights matters in Akwa Ibom State. The specific objectives of the study include to: determine the frequency of coverage of child rights matters by local newspapers in Akwa Ibom; ascertain the prominence of the child rights storie…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY The world is fast becoming a global village and a necessary tool for the process of communication, which the telecommunication is a key element. The recent development in the Smartphone communication in Nigeria has entirely changed…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY The broadcasting industry in Nigeria has come a long way from a humble beginning in 1959 and grown into a large industry. Attracting investments running into billions of naira. Today, the broadcast industry can boast of several radio and tel…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.0 Background to the Study Radio is one to the mass media that ensure the promotion of culture in every society. It tends to broadcast the way in which society, nation, community or family live their life, and how people relate with one another. Cultural promotio…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.0 Background to the study The personal and unique character of radio makes it one of the most appealing and universal mass medium for participatory communication and development (Teer Tomaselli& De Villiers, 1998). Various researches…Continue Reading »
» ABSTRACT This research titled: Special Television Programmes And Movies As Instrument For Social Change In HIV/AIDS Campaign: A Case Study Of Kaduna Metropolise, attempts to find the best way to stop or reduce to the barest minimum the spread of HIV/HIDS. It was established that home videos produced…Continue Reading »
» Abstract The research provides a conceptual and theoretical appraisal of the impact of social media in managing. As social media creates a 24/7 world of collaboration and interactivity, it is still treated as a threat rather than an influential asset by many companies. Consequently, for businesses a…Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY According Richter, (2000), communication is the process of meaningful interaction among human beings. It is the act of passing information and the process by which meanings are exchanged so as to produce understanding. Communication is a p…Continue Reading »
» ABSTRACT This study examined television advertising and consumer patronage of soft drink in Uyo urban. The population of the study consisted of 436,606 persons. Using Taro Yamane formula, the sample for this study consisted of 400 persons who have acknowledged patronizing soft drink at one point in …Continue Reading »
» ABSTRACT This study focused on journalists' perception of the credibility of citizen journalism on social media platforms. The population of the study consisted of 308 registered journalists in Uyo. The purposive sampling method was used to select 174 registered journalists as the sample. Data were …Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY The activities of social media have increased overtime with the advancement in the level of technology in Nigeria and its effect is in the life of music artist and the Nigeria music industry. It is evident that the development of social media on t…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY The term “Media channel” can generally be seen as tools for the transfer of information, concepts and idea to both general and specific…Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION The role of the media, particularly, television in advancing national integration is pivotal. Television has become a very important and an effective medium of mass communication since its invention. Its synchronous transmission of audio and visual signals enables …Continue Reading »
» 1.0 INTRODUCTION 1.1 Background of the study A symbiotic relationship exists between the media and big business who in the final analysis will turn out to be the advertisers. After all it is their products that will be displayed in media. Advertising should be seen as a necessary evi…Continue Reading »
» Abstract This study is on the research of “The Influence of Radio messages on Family Planning Attitudes towards Couples in Uyo metropolis” it strives to achieve the following objectives; To identify radio broadcast messages on family planning in Uyo. To identify couples’ awareness of radio bro…Continue Reading »
» ABSTARCT This study was carried out on the impact of media in creating political awareness among undergraduate students in Nigeria using University of Lagos State as case study. To achieve this, three significant research objectives were formulated. The survey design was adopted and the simple rando…Continue Reading »
