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• 1. THE IMPACT OF ADVERTISING ON THE MARKETING OF BANKING SERVICES

  » .  (A CASE STUDY OF MICRO FINANCE BANK OKO) ABSTRACT         This research work is on the impact of advertising in the marketing of banking services. This work was carried out in order to determine the impact of advertising in the marketing of banking services using Micro Finance Bank Plc Oko as a case study. As a matter of fact, financial industries are banks and other insurance firms.  ...Continue Reading »

  Item Type: Project Material |  89 pages |  7,024 engagements | 

• 2. SMALL-SCALE INDUSTRIES DEVELOPMENT IN ANAMBRA STATE: PROBLEMS AND PROSPECTS.

  » SMALL SCALE INDUSTRIES DEVELOPMENT IN ANAMBRA STATE: PROBLEMS AND PROSPECTS.    (A CASE STUDY OF AWKA AND NNEWI INDUSTRIAL AREAS)   CHAPTER ONE INTRODUCTION         The dynamic role of small scale industries as engine of growth in developing countries has long been recognized. According to Ukeje (2004:108). It’s accelerative effect in achieving macro economic objectives such as full...Continue Reading »

  Item Type: Project Material |  93 pages |  9,257 engagements | 

• 3. PRODUCT DEVELOPMENT IN THE CABLE INDUSTRY: PROBLEMS AND PROSPECT.

  » PRODUCT DEVELOPMENT IN THE CABLE INDUSTRY: PROBLEMS AND PROSPECT. (A CASE STUDY OF CUTIX CABLE PLC   NNEWI ANAMBRA STATE)   CHAPTER ONE INTRODUCTION: The product or watchword for marketing has to be associated to “innovation or die. This innovational attributes can become a philosophy compelling or almost parallel to that of the marketing concept (Stanton W.S 1981). Definitions 1.      �...Continue Reading »

  Item Type: Project Material |  103 pages |  6,072 engagements | 

• 4. CUSTOMER SERVICES IN FINANCIAL INSTITUTIONS, A STEP TOWARDS IMPROVING PROFITAB...

  » CUSTOMER SERVICES IN FINANCIAL INSTITUTIONS, A STEP TOWARDS IMPROVING PROFITABILITY (A CASE STUDY OF UNION   BANK PLC, OKO)     CHAPTER ONE INTRODUCTION         The topic of this research work is of course, customer services in the financial institutions, a step towards improving profitability (a case study of Union Bank Plc Oko).         Woodruff (1997) defines profitability as t...Continue Reading »

  Item Type: Project Material |  86 pages |  5,942 engagements | 

• 5. CORPORATE ADVERTISING AS AN EFFECTING PROMOTIONAL TOOL IN THE MARKETING OF BANKI...

  » (A CASE STUDY OF SELECTED COMMERCIAL BANK   IN DELTA STATE)   TABLE OF CONTENTS Title page                                                        i Certification                                                     ii Dedication                                           �...Continue Reading »

  Item Type: Project Material |  77 pages |  4,945 engagements | 

• 6. CAUSES AND EFFECTS OF TAX EVASION AND AVOIDANCE ON THE ECONOMY

  » (A CASE STUDY OF BOARD OF INTERNAL REVENUE IN ABIA STATE)       ABSTRACT This study was on the causes and effect of Tax Evasion and Avoidance on the economy (Board of Internal Revenue in Abia State). The major objective of the study is to identify the causes and effect of Tax Evasion and Avoidance in the state and how it is done. It also the aim of the study to suggest ways of at least minimizi...Continue Reading »

  Item Type: Project Material |  73 pages |  23,831 engagements | 

• 7. AN OVERVIEW OF IMPORTANCE OF ENRICHMENT IN FOOD PROCESSING

  » AN OVERVIEW OF IMPORTANCE OF ENRICHMENT IN FOOD PROCESSING     ABSTRACT This seminar looked at the benefits of food enrichment in food processing. Various enrichment items like vitamin A, Iron and Iodine were discussed. These will help add to the nutrients, which were absent or removed during food processing. This work also looked at the fortifying agents in salt (iodine and iron) milk and marg...Continue Reading »

  Item Type: Project Material |  32 pages |  7,505 engagements | 

• 8. AN ASSESSMENT OF THE PHYSICAL DISTRIBUTION OF SOFT DRINK

  » (A CASE STUDY OF NIGERIAN BOTTLING COMPANY ONITSHA L.G.A   ANAMBRA STATE) CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY Distribution of soft drinks in Nigeria simply suplies the system through which the soft drinks are brought to the prospect final consumers within the Nigeria economy. Soft drinks are produced by the soft drinks industries within and outside the country and careful...Continue Reading »

  Item Type: Project Material |  87 pages |  5,420 engagements | 

• 9. ADVERTISERS PREFERENCES OF MEDIA CHANNEL PROBLEMS, CHOICE, AND REASONS

  » (A COMPARATIVE STUDY OF DAILY SUN NEWSPAPER AND NEWSWATCH   MAGAZINE)   ABSTRACT This research is on Advertisers Preferences of Media Channels, Problems, Choice and Reasons (A Comparative Study of Daily Sun Newspaper and Newswatch Magazine). This study is designed to find out the level of preferences of different advertisers towards Daily Sun Newspaper and Newswatch Magazine. This study is divid...Continue Reading »

  Item Type: Project Material |  57 pages |  5,213 engagements | 

• 10. THE IMPACT OF FAMILY PLANNING CAMPAIGN ON COUPLES

  » IN IGBO EZE SOUTH LOCAL GOVERNMENT AREA ENUGU STATE.        CHAPTER ONE INTRODUCTION Background of the study         The population problem has occupied the attention of thoughtful men in all ages of the world, and the forms taken by this problem varied with the particular conditions, place and time. At one period the aim might be to keep up the number of males to make good ravages of w...Continue Reading »

  Item Type: Project Material |  67 pages |  5,242 engagements | 

• 11. THE IMPACT OF AN INVESTIGATION INTO THE PROBLEMS AND PROSPECTS OF RUNNING SEPAR...

  » THE IMPACT OF AN INVESTIGATION INTO THE PROBLEMS AND PROSPECTS OF RUNNING SEPARATE HOMES BY MARRIED COUPLES CHAPTER ONE 1.0  INTRODUCTION 1.1  BACKGROUND TO THE STUDY Family is the oldest human institution in many ways, it is the most basic unit. It is society’s most basic unit. The entire civilization have survived or disappeared depending on whether family life was strong or weak. Before the...Continue Reading »

  Item Type: Project Material |  58 pages |  8,483 engagements | 

• 12. THE CHALLENGES OF ENTREPRENEURSHIP IN HOME AND RURAL ECONOMICS EDUCATION

  » THE CHALLENGES OF ENTREPRENEURSHIP IN HOME AND RURAL ECONOMICS   EDUCATION CHAPTER ONE INTRODUCTION BACKGROUND OF STUDY         Nigeria as a developing nation has been faced with a lot of problems, such as inadequate healthcare, poverty, illiteracy, unemployment, poor infrastructure and over reliance on oil, crime, corruption, poor macro economic management, political instability etc.   ...Continue Reading »

  Item Type: Project Material |  62 pages |  9,562 engagements | 

• 13. RUNNING SEPARATE HOME BY MARRIED COUPLE: PROBLEMS AND STRATEGIES FOR IMPROVEMENT...

  » RUNNING SEPARATE HOME BY MARRIED COUPLE: PROBLEMS AND STRATEGIES FOR IMPROVEMENT    (A CASE STUDY OF FEDERAL COLLEGE OF EDUCATION TECHNICAL, UMUNZE).   CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY        Family is a group of people related either by blood or by marriage. These relations often form very meaningful social groups in which we feel comfortable and safe. The close bounds wh...Continue Reading »

  Item Type: Project Material |  72 pages |  6,000 engagements | 

• 14. AN APPRAISAL OF ILLITERATE MOTHERS PERCEPTION ON BIRTH CONTROL

  » (A CASE STUDY OF ONITSHA   NORTH L.G.A)   CHAPTER ONE 1.0     INTRODUCTION 1.1  BACKGROUND TO THE STUDY         The Oxford dictionary defines birth control as the reduction of population to a manageable level and rate for the world, country, state, and even for a family. It could equally be said or defined to be a method that a married couple adopts in order to regulate the number of...Continue Reading »

  Item Type: Project Material |  52 pages |  4,982 engagements | 

• 15. THE ROLE OF FEMALE ENTREPRENEURS IN POVERTY ALLEVIATION IN RURAL COMMUNITIES

  » : THE CASE STUDY OF AWKA SOUTH LOCAL GOVEERNMENT AREA IN ANAMBRA STATE,NIGERIA     CHAPTER ONE INTRODUCTION 1.1 Background of the study Poverty is one of the main economic problems facing most countries in the world. There have been several strategies to tackle poverty in its various forms and dimensions. Of recent, there   has   been a shift from the capital intensive large scale industrial...Continue Reading »

  Item Type: Project Material |  60 pages |  8,582 engagements | 

• 16. IMPACT OF PURE WATER PRODUCTION ON THE ECONOMIC DEVELOPMENT OF NIGERIA

  »     CHAPTER ONE  INTRODUCTION   1.1           Background to the Study Water has been identified to be very important to human existence because it is very necessary for survival.A reliable supply of clean wholesome water is crucial in an attempt to promote healthy living amongst the inhabitants of a well defined geographical region (Mustapha and Adam, 1999). In an attempt to proffer ...Continue Reading »

  Item Type: Project Material |  38 pages |  8,092 engagements | 

• 17. MANAGEMENT OF LIFE ASSURANCE FUND IN NIGERIA INSURANCE INDUSTRY

  » (A CASE   STUDY OF UNION ASSURANCE LIMITED) CHAPTER ONE INTRODUCTION 1.1     Background Of The Study It is common to report of business failing than business succeeding almost always, the failure or success of a business can be attributed to its management. When a business is mismanaged, it will lead to liquidation the company will not meet their  solvency margin thereby running away from th...Continue Reading »

  Item Type: Project Material |  79 pages |  8,638 engagements | 

• 18. INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFRENCE

  » (A CASE STUDY OF ABA METROPLIS) CHAPTER ONE INTRODUCITON 1.1                          BACKGROUND OF THE STUDY Historically, management has considered product packaging only for the purpose of ascertaining the product and had assigned the role responsibility of the packaging to the production department. However modern marketing managers regard packaging as a supplementary ...Continue Reading »

  Item Type: Project Material |  61 pages |  5,353 engagements | 

• 19. FINANCIAL PROBLEMS AND SURVIVAL STRATEGIES OF SMALL SCALE ENTERPRISE

  »        FINANCIAL PROBLEMS AND SURVIVAL STRATEGIES OF SMALL SCALE ENTERPRISE  CASE STUDY OF AGUATA LOCAL GOVERNMENT AREA OF ANAMBRA STATE                                 CHAPTER ONE                                            INTRODUCTION 1.1 Background to the Study         Since Nigeria attained independence in 1960, considerable...Continue Reading »

  Item Type: Project Material |  58 pages |  6,117 engagements | 

• 20. FINANCIAL STATEMENT FRAUD IN AN ORGANIZATION: ISSUES AND SOLUTIONS

  »     CHAPTER ONEINTRODUCTIONBACKGROUND OF THE STUDYThe web star dictionary defines fraud as “an intentional deception to cause a person to give up property or lawful right, which could also mean deceit, trickery or cheating. According to statement of internal audit standard No2 of the Institute of Internal Auditors, USA, fraud is defined as an array of irregularities or legal acts characterized...Continue Reading »

  Item Type: Project Material |  81 pages |  8,709 engagements | 

• 21. THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION: A CASE ...

  »   To achieve a set of organizational goals and objectives, companies conceptualize, design, and implement various strategies. These strategies can be corporate, business, or functional. Marketing strategies constitute one of the functional strategies amenable to application by contemporary companies in order to enhance performance. Marketing has been defined and conceptualized in various ways, de...Continue Reading »

  Item Type: Project Material |  75 pages |  7,581 engagements | 

• 22. The impact of internal control system on the performance of small and medium ent...

  » CHAPTER ONE 1.0 INTRODUCTION 1.1 Background of the study Every organisation both profit and non profit has its objectives and goals in mind to achieve (Chukwu, 2012). For a profit making organisation, the goal is to satisfy the expectation of the owners through the maximization of expected return on capital. The size and scope of Small and Medium Scale enterprises may be small but they still requi...Continue Reading »

  Item Type: Project Material |  47 pages |  6,098 engagements | 

• 23. EFFECTIVENESS OF INNOVATIVE CUSTOMERS SERVICE AS AID TO INCREASING CUSTOMER SATI...

  » CHAPTER ONE INTRODUCTION   1.1   Background of the Study Before now, the self service and automated customer service has allowed companies to reduce costs while handling the ever increasing transactions effectively.However, the advent of innovation and the changing profile of customers who are becoming increasingly mobile and no longer reliant on a single communication device. This means that, ...Continue Reading »

  Item Type: Project Material |  62 pages |  6,167 engagements | 

• 24. ENVIRONMENTAL FACTORS AND PERFORMANCE OF SMALL BUSINESS ENTERPRISE

  » CHAPTER ONE BACKGROUND OF STUDY There is controversy that small and medium scale business in any country where they operate play important role in the economic growth and development of that country or nation and it improves the quality of life of individuals (Ohanemu, 2006).Business organizations anywhere in the world operates within environments which according to Adidu & Olanye (2006) is an agg...Continue Reading »

  Item Type: Project Material |  90 pages |  10,540 engagements | 

• 25. RELIGIOUS CONFLICTS IN NIGERIA: ISSUES AND SOLUTIONS

  »     CHAPTER ONE: GENERAL INTRODUCTION  1.0     Introduction  Many will attest to it that the Jos crisis vividly exemplifies or by locus classicus describes a rancorous experience against religious intolerance. In a nation bound with vast geographic and vast ethnic and religious differences, these religious differences aid conflict which is a basis for showing religious biases and prejudic...Continue Reading »

  Item Type: Project Material |  70 pages |  28,080 engagements |