» CHAPTER ONE INTRODUCTION Background to the Study The initial connections between sport and tourism were established in the early to mid 19th century A.D., with English competitive sports serving as a fundamental component of contemporary western sports, alongside German exercises and Swedish gy…Continue Reading »
» CHAPTER ONE INTRODUCTION Background of the study The nature of service is regarded as a crucial factor in determining whether a business succeeds or fails in the commercial marketplace. Quality is defined as the degree of excellence achieved at a reasonable expense and the management of variabili…Continue Reading »
» CHAPTER ONE INTRODUCTION Background of the study Numerous authors, particularly those affiliated with the Nordic School of Services, have devoted attention to the need to define a concept of productivity that accounts for the unique characteristics of this economic sector since the late 1980s. Th…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the Study Public relations has existed throughout human history. The development of public relations brought harmony and understanding to the relationship between the creator and the created (Edward, 2018). According to him, public relations is “practi…Continue Reading »
» EXAMINE THE STRATEGIC APPROACH FOR OPTIMAL DEVELOPMENT OF SUSTAINABLE TOURISM IN PLATEAU STATE CHAPTER ONE INTRODUCTION Background of the study As the comprehension of sustainable development's influence on the future of the globe improves, every sector is urged to discover a sustainability sol…Continue Reading »
» CHAPTER ONE INTRODUCTION BACKGROUND OF STUDY The global community wake up in December 2019 to an outbreak of a disease named Coronavirus disease 2019 (abbreviated as COVID 19). The disease was described as an infectious disease that is caused by severe acute respiratory syndrome coron…Continue Reading »
» WEST LOCAL GOVERNMENT AREA ABSTRACT This study was carried out to examine the effect of covid 19 pandemic on hotel patronage. The study aimed to ascertain the frequency of hotel users and its corresponding impact on hotel revenue. The study employed the survey method. A total of 60 staffs of six sel…Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION Hotel industry is one of the largest industries in the tourism sector which has played a vital role in the hospitality industry especially in providing tourist with the needed comfort in any tourist destination (Laws, 1995). It is an agent of economic and social change, …Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION Tourism overtime have become a strand part of many economies of many countries of the world, serving as a backbone upon which service sectors thrive with a backward and forward interconnectivity; wherewith different counties of the world interrel…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY According to the definition provided by the American Marketing Association (2008), marketing refers to “an organizational function and a set of processes for creating, communicating, and delivering value to customers and…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Customer satisfaction is a business philosophy which tends to the creation of value for customers, anticipating and managing their expectations, and demonstrating ability and responsibility to satisfy their needs. Quality …Continue Reading »
» CHAPTER ONE INTRODUCTION AND STATEMENT OF THE STUDY 1.1 BACKGROUND OF THE STUDY Kitchen safety awareness is crucial during food preparation and cooking, as well as during clean up and daily living; understanding the hazards present in the kitchen can help you avoid accidents…Continue Reading »
» ABSTRACT This study was carried out to examine whether tourism development enhances internally generated revenue in Akwa Ibom State with a particular reference to Ibeno Beach in Ibeno Local Government Area. To achieve this objective, three research questions and two research hypotheses were formulat…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Cultural tourism is one of the largest and fastest growing global tourism markets. Culture and creative industries are increasingly being used to promote destinations and enhance the competitiveness and attractiveness. Many locations ar…Continue Reading »