» CHAPTER ONE INTRODUCTION 1.1 Background of the Study No branch of journalism requires so much knowledge and skill than picture reporting. The industrial revolution played a significant role in the development of press photography according to (Gelnshain,…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The political entity called Nigeria has continued since independence under one form to the other. Especially with military rulers who have had to be rule through de…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the Study The community newspapers are important forces in our society. They provide information and entertainment and, at the same time, have persuasive powers that are capable of effecting radical changes. Fo…Continue Reading »
» CHAPTER ONEIntroduction 1.1 Background of the Study According to Hans Klein (2005.p,65), political participation refers to ‘citizen’s rights to influence public affairs’. In line with this thought, political participation can be identified as those actions ta…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of Study The primary ro…Continue Reading »
» ABSTRACT The issues of media ownership and control can never be overemphasized due to the dwindling situations surrounding media practice in Nigeria. The media is said to take the coloration of where the practice is being carried out i.e the way the media operates in Nigeria cannot be the same…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the Study Crime is one of the human security problems confronting humanity across the world. Nations have grappled to contain the rising incidence of homicide, armed robbery, and kidnap, drug trafficking, sex trafficking, ille…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Nigeria, like most other countries of the world, is faced with myriad social problems and crimes. The rate of violent crimes against the human person is alarming Nigeria, especially in this digital age…Continue Reading »
» Abstract Deregulation has been a blessing to all Nigerians because it makes private investors to establish their own television station in Nigeria. This project examines “Broadcast Deregulation and Efficient Information Dissemination in Nigeria. (A Study of NTA and ITV Benin). Four resea…Continue Reading »
» CHAPTER ONE INTRODUCTION OF STUDY 1.1 BACKGROUND OF STUDY Media as a watchdog and the mirror of the nation perform crucial roles in the society and as well it is influence in its editorial policy. In trying to understand what mass medians, lazar field and Kendal insist that mass is truly…Continue Reading »
» CHAPTER ONE 1.1 BACKGROUND OF THE STUDY A film, also called a movie or motion picture is a series of still or moving images using animation techniques or visual effect. Film also refers to series of images that are projected unto a screen to create the illusion of motion. The origin of f…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background to the Study Communal clashes have over the years had a common phenomenon in the developing nations of the world, which Nigeria is inclusive.Ethnicity, religious differences, tribal, and land dispute and bound…Continue Reading »
» ABSTRACT The aim of this study is to ascertain the role of Mass media in the campaign against HIV/AIDS in Nigeria. Factors such as media campaigns, AIDS campaign messages, sexual behaviour and the extent in which the campaigns structures the masses were posed to estab…Continue Reading »
» ABSTRACT The research work examines the relevance of marketing research in enhancing the service level of manufacturing firm and to achieve the purpose. Past contributions and the opinions at experts were reviewed. The research design adopted in carrying out this research…Continue Reading »
» ABSTRACT The study examined sales promotion as a persuasive activity hence is the direct and indirect communication used by firms to influence present and potential customers fro the purpose of making sales. This study was in the main time, exploratory and descriptive. Data were collected on s…Continue Reading »
» ABSTRACT This main aim of business is to seek, attract and retain customers who will use the company various products to meet their needs or solve their problems. Successful service organization must therefore understand how customers view services and in what ways it presents a different advanta…Continue Reading »
» ABSTRACT The research work examines the IMPORTANCE of marketing research in enhancing the service level of manufacturing firm and to achieve the purpose. Past contributions and the opinions at experts were reviewed. The research design adopted in carrying out this resear…Continue Reading »
» ABSTRACT The evaluation and development and marketing of service products in educational sector is a very interesting topic to research on because it will help both the service industries and government at large to enact policies that will help in boosting the educational level of our communit…Continue Reading »
» ABSTRACT This research is on the relevance of packaging in the marketing of consumer goods in Nigeria. We try to find out the packaging strategies, understand the meaning, possibilities advantages and effect of modern packaging structure in modern Nigeria market. This work coverers five chapte…Continue Reading »
» ABSTRACT The study examined sales promotion as a persuasive activity hence is the direct and indirect communication used by firms to influence present and potential customers fro the purpose of making sales. This study was in the main time, exploratory and descriptive. Data were collected on s…Continue Reading »
» ABSTRACT This project is on the Appraised of effective Advertising in increasing sales cosmetics in Enugu Metropolis ( A case study of petals cosmetics).Advertising here relates to undertaken to ascertain the media to communication that will maximize sales for every naira spent on advertising.…Continue Reading »
» ABSTRACT This research was motivated to apprise the evaluation of distribution strategies adopted by Oando Plc for the marketing of petroleum product. There was a problem of the tendency of distribution of those petroleum product to the Northern and Southern which effect to a sca…Continue Reading »
» ABSTRACT This research work is “An Indept study on the Brand Switching Behavour of Malta Drink Consumers” This study tends to establish the impact of the marketing mix on the brand switching behavour of malta drinks, determine. The factors that promote brand switching among malta drink…Continue Reading »
» ABSTRACT This project work was an attempt to investigation the brand switching behaviour of consumer in the Hair Care Service Market in Enugu Metropolis. The main objectives were: Establish the impact of the marketing mix on the brand switching behaviour of Hair Care Service Consumer. Determi…Continue Reading »
» ABSTRACT This study is a research into “An Evaluation of Product Positioning for marketing Idomie Breakfast Noodle in Enugu. The study seeks to find out how product positioning helps the firms in achieving greater part of its sales objectives. In an attempt to carryout the stud…Continue Reading »
