1. AN ASSESSMENT OF CONSUMER BEHAVIOR TOWARDS E-HAILING: A CRITICAL REVIEW OF UBER

» AN ASSESSMENT OF CONSUMER BEHAVIOR TOWARDS E HAILING: A CRITICAL REVIEW OF UBER CHAPTER ONE INTRODUCTION 1.1 Background of the study Globally, in recent years, there has been a significant growth in the e hailing industry. This growth has led to a shift in customer preferences, resulting in the emer…Continue Reading »