1. RETAILERS CULTURE AND ATTITUDINAL BARRIERS TOWARDS THE USE OF ENAIRA

» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Globalization and digitization have revolutionized how businesses operate and competes in the marketplace in the 21st century. Information and communication technology (ICT) is the lifeblood of this change (Onyeaghala & Anele, 2017).   Thus, inn…Continue Reading »