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Mass Communication Project Topics & Research Materials | Final Year Research Project Topics With Free Chapter One

  • 1. THE INFLUENCE OF TELEVISION ADVERTISING IN THE PROMOTION OF SDG’S

    » CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Advertising is a form of communication that ardently tries to convince customers to purchase or devour more of a particular brand of product or service. Advertisements are strategized to create increased consumption of those products or services through the generation and reinforcement of brand loyalty. A brand is seen as an intangib...Continue Reading »

    Item Type: Project Material |  54 pages |  1,518 engagements | 

  • 2. THE INFLUENCE OF SHOWMAX ENTERTAINMENT ON THE CULTURAL VALUE OF NIGERIAN YOUTHS

    » CHAPTER ONE INTRODUCTION 1.1 Background Of The Study The consumption of traditional media of media is gradually being replaced by the digital model around the globe. Because of its deep historical roots and its focus on interpersonal connections, telecommunication has come to be seen as an essential component of human beings. Whereas both traditional and digital media serve in many ways as a one w...Continue Reading »

    Item Type: Project Material |  53 pages |  1,719 engagements | 

  • 3. THE INFLUENCE OF ONLINE NEWSPAPERS ON THEIR PRINT VERSIONS’ REVENUE GENERATION...

    » CHAPTER ONE INTRODUCTION 1.1       Background of the study Newspapers, radio, television, magazines, posters, pamphlets/leaflets, billboards, the internet, and other forms of mass media are utilized in every culture to inform, communicate, and educate (among other things) as change agents. Newspapers are a type of mass media that distributes current information at regular intervals. Newspape...Continue Reading »

    Item Type: Project Material |  50 pages |  1,794 engagements | 

  • 4. THE INFLUENCE OF MUSIC VIDEOS IN CREATING AWARENESS ON TEENAGE PREGNANCY

    »   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Communication has always been a central and essential aspect of human life. Humans cannot live without contact and it is the only way for thoughts and information to be transmitted on from one generation to the next. According to Baran (2014), contact is the transfer of knowledge from a transmitter to a recipient. “Communication has been va...Continue Reading »

    Item Type: Project Material |  54 pages |  1,732 engagements | 

  • 5. THE IMPLICATION OF GOVERNMENTAL INFLUENCE ON MEDIA REPORTING (A CASE STUDY OF CH...

    » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Around the world, many media organizations are not truly independent. These are just a few examples—in a very long list—of countries where political parties and corporations work in tandem to subtly or boldly pressure media to produce favorable coverage. Example include the rise of media outlets in Turkey and Hungary that have the support of...Continue Reading »

    Item Type: Project Material |  53 pages |  1,993 engagements | 

  • 6. THE IMPACT OF NETFLIX ENTERTAINMENT ON DATA CONSUMPTION OF UNIVERSITY STUDENTS

    » CHAPTER ONE INTRODUCTION 1.1 Background Of The Study The 21st century love of entertainment has brought about significant changes in the telecommunications industry, particularly in light of the proliferation of online streaming services. Streaming video and speech over the internet, as well as delivering content to mobile devices such as tablets and smartphones, have given rise to the development...Continue Reading »

    Item Type: Project Material |  57 pages |  1,908 engagements | 

  • 7. THE IMPACT OF MUSIC VIDEOS IN EMPOWERING YOUTHS IN LAGOS STATE TO ACQUIRE SKILLS

    »   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Communication has always been a central and essential aspect of human life. Humans cannot live without contact and it is the only way for thoughts and information to be transmitted on from one generation to the next. According to Baran (2014), contact is the transfer of knowledge from a transmitter to a recipient. “Communication has been va...Continue Reading »

    Item Type: Project Material |  60 pages |  1,549 engagements | 

  • 8. THE IMPACT OF MUSIC AS A THERAPY FOR DEPRESSION

    » CHAPETR ONE INTRODUCTION 1.1 Background of the study Depression, sometimes known as major depressive disorder, is a mood illness that causes you to feel unhappy or uninterested in life on a regular basis. Most people experience sadness or depression at times. It's a natural response to failure or life's difficulties. When acute melancholy, including feelings of helplessness, hopelessness, and wort...Continue Reading »

    Item Type: Project Material |  53 pages |  1,898 engagements | 

  • 9. THE IMPACT OF ELECTRONIC MEDIA ON CERVICAL CANCER INTERVENTION AWARENESS AMONG W...

    »           CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY (Brinton 1992) defined Cervical cancer as a form of cancer that develops in the cells of the cervix, which links the uterus to the vagina. Most cervical cancers are caused by different strains of the human papillomavirus (HPV),  which is a sexually transmitted infection. When the body is exposed to HPV, the immune system usually...Continue Reading »

    Item Type: Project Material |  58 pages |  1,738 engagements | 

  • 10. THE EFFECT OF VIOLENT FILM ON NIGERIA FEMALE CHILDREN

    » CHAPTER ONE INTRODUCTION 1.1 Background Of The Study Newspapers, magazines, radio, and television are the most common forms of mass media. They are impersonal sources that reach a broad, diverse, and geographically dispersed audience. Their precise function in socialization is debatable, but as news and entertainment disseminators, they are very powerful. Several studies have connected the mass ...Continue Reading »

    Item Type: Project Material |  59 pages |  1,761 engagements | 

  • 11. THE EFFECT OF SHOWMAX ENTERTAINMENT ON THE DRESS SENSE OF FEMALE UNDERGRADUATES

    »   CHAPTER ONE INTRODUCTION 1.1 Background Of The Study Digital technologies have advanced faster than any other breakthrough in history. They touched about half of the world's population in only two decades, altering cultures and driving the globe to future advances that beyond man's aspirations(Vourlias, 2016). The effect of this new technology has had a huge impact on the entertainment industry...Continue Reading »

    Item Type: Project Material |  50 pages |  1,618 engagements | 

  • 12. THE CHALLENGES OF MASS MEDIA PUBLIC HEALTH COMMUNICATION IN RURAL COMMUNITIES

    » CHAPTER ONE INTRODUCTION 1.1 Background of the study The mass media have been tasked with a critical role in promoting universal health. Certain individuals have approached this task with "evangelical zeal," disregarding decades of research and expertise in the use of mass communication for public health education (Anaeto, 2017). The commercial success of mass media is sometimes assumed to be dire...Continue Reading »

    Item Type: Project Material |  56 pages |  1,722 engagements | 

  • 13. TELEVISON REALITY SHOW AND ITS EFFECT ON THE MORAL AND SOCIAL LIFE OF ADOLESCENT...

    »     CHAPTER ONE INTRODUCTION 1.1 Background of the study According to Andrejevic (2008), television is a popular and an extremely good means of disseminating information that has a significant impact on people's lives all over the world. For many people, television is a major source of information and entertainment. It gives them the chance to see people, places, and things they may not have see...Continue Reading »

    Item Type: Project Material |  55 pages |  1,758 engagements | 

  • 14. PUBLIC PERCEPTION ON THE IMPACT OF ONLINE NEWSPAPERS ON THEIR PRINT VERSIONS’ ...

    »           CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The term “Newspaper” refers to a printed periodical (typically published daily or weekly) made up of folded unstapled sheets including news, articles, advertising, and correspondence. (Ashong & Henry2017) refers to newspapers as a publication that contains written information on current events and is often typed in black ink o...Continue Reading »

    Item Type: Project Material |  58 pages |  1,369 engagements | 

  • 15. AN ASSESSMENT OF PUBLIC PERCEPTION OF NEWS COMMERCIALIZATION IN ABIA STATE BROAD...

    » CHAPTER ONE INTRODUCTION 1.1 Background to the Study The term "news commercialization" refers to the practice of electronic media outlets reporting news or analysis as commercial messaging from an anonymous or unidentifiable sponsor, giving the audience the impression that the news is objective, fair, and socially responsible. According to UNESOC, when it stated, "news has become a commercial comm...Continue Reading »

    Item Type: Project Material |  53 pages |  1,644 engagements | 

  • 16. PRESS COVERAGE OF BREAST CANCER ISSUES IN NIGERIA: A CONTENT ANALYSIS OF DAILY T...

    » PRESS COVERAGE OF BREAST CANCER ISSUES IN NIGERIA: A CONTENT ANALYSIS OF DAILY TRUST AND VANGUARD NEWSPAPER ( 2019 2020)   CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Breast cancer is the most frequent malignancy in women and the leading cause of cancer death, with an estimated 1,384,155 new cases diagnosed globally in 2008. Breast cancer is continuing on the increase across ...Continue Reading »

    Item Type: Project Material |  54 pages |  1,432 engagements | 

  • 17. POLITICAL ADVERTISING AND ITS INFLUENCE IN THE ELECTORATES CHOICE OF CANDIDATE (...

    » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Human beings have always had the need to communicate to aid decision making, because the only way to share the ideas that would eventually result in the decisions and policies is through communication. “Communication has been variously defined as the passing of information, the exchange of ideas, or the process of establishing a commonness or ...Continue Reading »

    Item Type: Project Material |  59 pages |  1,518 engagements | 

  • 18. MUSIC VIDEOS AND ITS INFLUENCE IN ELECTORATES SELECTION OF CANDIDATES (A STUDY O...

    » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Communication has always been a central and essential aspect of human life. Humans cannot live without contact and it is the only way for thoughts and information to be transmitted on from one generation to the next. According to Baran (2014), contact is the transfer of knowledge from a transmitter to a recipient. “Communication has been vario...Continue Reading »

    Item Type: Project Material |  59 pages |  1,636 engagements | 

  • 19. MEDIA REPORTAGE OF THE AGITATION FOR THE SOVEREIGN STATE OF BIAFRA: A CASE STUDY...

    »   CHAPTER ONE: INTRODUCTION 1.1 Background of the study The name Nigeria is claimed to have sprung from the Niger River, which is one of Nigeria's main rivers today. Lord Lugard, the colonial governor, established the name. Apart from the connection to the Niger River, no other meaning has been derived from the name Nigeria  (Uwaechu ,2004). During the powerful wind of nationalism that swept the...Continue Reading »

    Item Type: Project Material |  50 pages |  1,444 engagements | 

  • 20. MASS MEDIA MALARIA MESSAGES AND ITS IMPACT ON THE USE OF INSECTICIDE-TREATED BED...

    » MASS MEDIA MALARIA MESSAGES AND ITS IMPACT ON THE USE OF INSECTICIDE TREATED BED NETS AMONG RESIDENTS OF ABIA STAT CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Malaria has been a source of concern across the world, particularly in Nigeria owing its surrounding of tropical habitat.  In 2012, millions of people perished from this preventable and treatable disease, with over half of the worl...Continue Reading »

    Item Type: Project Material |  58 pages |  1,397 engagements | 

  • 21. INVESTIGATION OF THE EFFECT OC COVID-19 ON THE INCREASE IN SOCIAL MEDIA USAGE IN...

    » INVESTIGATION OF THE EFFECT OC COVID 19 ON THE INCREASE IN SOCIAL MEDIA USAGE IN NIGERIA. CHAPTER ONE INTRODUCTION   1.1  Background of the study The Corona virus (Covid 19) is an infectious disease causes respiratory infections ranging from the common cold to more severe respiratory difficulties. It originated from the Hunan seafood market at Wuhan, China where live bats, snakes, raccoon dogs, ...Continue Reading »

    Item Type: Project Material |  59 pages |  1,927 engagements | 

  • 22. INFLUENCE OF COVERT ADVERTISING IN CREATING AWARENESS ON THE IMPORTANCE OF VOTIN...

    » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Technological advancements, globalization of competition, the increasing importance of information, increasingly competitive environments, and changes in consumer demographic characteristics (e.g., an increase in the number of employed women, changes in family structure) have all contributed to significant changes in marketing and advertising. C...Continue Reading »

    Item Type: Project Material |  58 pages |  1,568 engagements | 

  • 23. INCUMBENT CONTROL OF THE MEDIA: AN ABUSE OF THE FREEDOM OF MEDIA IN NIGERIA

    »   CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Since the media are social organizations who hope to offer a moral contribution to society, there is a need for laws to govern journalistic practice. According to Oso and Pate (2011), Johnson said that the media can be a "great secular church" and a "machine of evangelism for dispelling the darkness of confusion, expelling mistake...Continue Reading »

    Item Type: Project Material |  53 pages |  1,427 engagements | 

  • 24. IMPACT OF RADIO ADVERTISING IN ADVOCATING AGAINST TOXIC WIDOWHOOD PRACTICES IN N...

    » CHAPTER ONE INTRODUCTION 1.1       Background of the study Widowhood has piqued the curiosity of a small number of researchers. However, the recent focus on them has been drawn to the destructive activities directed at them. The situation of widows in Nigerian society's traditional environment has hitherto been overlooked, and social and legal discrimination against Nigerian women had been o...Continue Reading »

    Item Type: Project Material |  58 pages |  1,501 engagements | 

  • 25. IMPACT OF NETFLIX ENTERTAINMENT ON THE PROFITABILITY OF TELECOMMUNICATION COMPA...

    » IMPACT OF NETFLIX  ENTERTAINMENT ON THE PROFITABILITY OF TELECOMMUNICATION COMPANIES : A CASE STUDY OF MTN. CHAPTER ONE INTRODUCTION 1.1 Background Of The Study The industry of telecommunications has seen significant transformations in recent years, particularly in light of the proliferation of online streaming services. New platforms have recently arisen that distribute content to mobile devices...Continue Reading »

    Item Type: Project Material |  60 pages |  1,587 engagements | 


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